An Israeli soldier has shared a photo online in which he appears to use a blindfolded Palestinian man to advertise a private business.

The image, which has circulated widely on social media, shows a Palestinian father who was reportedly detained by Israeli forces during a raid on his home in the occupied West Bank.

He is seen blindfolded and holding a sign bearing the Instagram handle @shilo_jewlry, alongside the words “Happy Passover” in Hebrew.

Amid a wave of online outrage, the account has since been deleted.

Social media users reacted with shock, describing the image as “depraved” and “abhorrent”.

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