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You are here News Journalism & Media Pay to sway: report reveals how easy it is to manipulate elections with fake news

Pay to sway: report reveals how easy it is to manipulate elections with fake news

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Play to sway with fake newsPolitical campaigns can manipulate elections by spending as little as $400,000 on fake news and propaganda, according to a new report that analyzes the costs of swaying public opinion through the spread of misinformation online.

The report from Trend Micro, a cybersecurity firm, said it also costs just $55,000 to discredit a journalist and $200,000 to instigate a street protest based on false news, shining a light on how easy it has become for cyber propaganda to produce real-world outcomes.

The Fake News Machine research paper comes at a time of increasing concern across the globe about the hacking of elections and the ways that fake news on social media has manipulated voters. The report delves into the underground marketplaces that can allow campaigns, political parties, private companies and other entities to strategically create and distribute fake content to shift public perceptions.

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