TV News LIES

Tuesday, Sep 27th

Last update05:20:13 AM GMT

You are here News Domestic (USA) Attention, Shoppers: Store Is Tracking Your Cell

Attention, Shoppers: Store Is Tracking Your Cell

E-mail Print PDF

Stores tracking cell phonesLike dozens of other brick-and-mortar retailers, Nordstrom wanted to learn more about its customers — how many came through the doors, how many were repeat visitors — the kind of information that e-commerce sites like Amazon have in spades. So last fall the company started testing new technology that allowed it to track customers’ movements by following the Wi-Fi signals from their smartphones.

But when Nordstrom posted a sign telling customers it was tracking them, shoppers were unnerved.

“We did hear some complaints,” said Tara Darrow, a spokeswoman for the store. Nordstrom ended the experiment in May, she said, in part because of the comments.

Nordstrom’s experiment is part of a movement by retailers to gather data about in-store shoppers’ behavior and moods, using video surveillance and signals from their cellphones and apps to learn information as varied as their sex, how many minutes they spend in the candy aisle and how long they look at merchandise before buying it.

More...


Most Recent Related Stories...


Florida Cops Must Pay Rape Victims $6M

Florida cops to pay for sexual assaultsThe morning in question has already cost two Lauderhill police officers their jobs. Now the 90...

Gunman who wounded 9 was wearing Nazi paraphernalia, sources say

Nathan De SaiThe lawyer who carried out Monday morning's shooting that wounded nine people was wearing what appeared...

NYPD probes suspicious package found near Manhattan hospital

NYPD finds package near Manhattan hospitalA suspicious device found near a Washington Heights hospital put the area on lockdown Monday night,...

NYC Policeman charged in shooting of unarmed motorist

NYPDA police officer who shot and killed an unarmed man who approached his vehicle was charged...
 
America's # 1 Enemy
Tee Shirt
& Help Support TvNewsLIES.org!
TVNL Tee Shirt
 
TVNL TOTE BAG
Conserve our Planet
& Help Support TvNewsLIES.org!
 
Get your 9/11 & Media
Deception Dollars
& Help Support TvNewsLIES.org!
 
The Loaded Deck
The First & the Best!
The Media & Bush Admin Exposed!