An American hospital group spent millions of dollars hiring models in lab coats, short skirts and high heels to recruit men for DNA tests and quietly overcharge them for the privilege.
The models, who were in their 20s, allegedly told the men the tests would barely cost anything, before billing them an average of $4,300 (£2,770) each via their health insurance – about 40 times more than the typical cost.
For 18 months, they were instructed how to dress and how to behave in an attempt to entice men into having swabs taken, officials said.
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