With ad revenues falling, partly due to TiVo users recording programs and skipping through commercial breaks, Madison Avenue has recently shifted its emphasis to product placement within programming. A recent partnership between several FOX affiliates and McDonald's is getting a lot of attention.
For weeks, the same two McDonald's Iced Coffee cups have graced the bottom third of the screen on the FOX affiliate KVVU's morning news/lifestyle show. The anchors don't touch the cups, a good idea since they're fake.
Washington Post CEO and publisher Will Lewis has tendered his resignation, according to reports.Matt Viser, the...
The extraordinary arrests of the journalists Don Lemon and Georgia Fort last week are a dangerous...
