TV News LIES

Saturday, Feb 28th

Last update12:35:26 AM GMT

You are here News Domestic (USA) Your favorite store may be tracking you while you shop

Your favorite store may be tracking you while you shop

E-mail Print PDF

stores tracking customersSignals emitted by your smartphone leave a digital trail that retailers can follow to find out how long you lingered in front of a sales rack or languished in a checkout line.

A growing number of mobile analytics companies use the Bluetooth and Wi-Fi beacons broadcast by smartphones to help retailers monitor customers’ movements in shopping centers, casinos, restaurants, hotels and airports.

One such company, iInside of Yorba Linda, Calif., boasts on its website that its sensors can pinpoint a customer’s location within a single meter of floor space.

On a larger scale, mobile carriers such as Sprint, AT&T and Verizon also use location data gleaned from cell towers to send ads for nearby businesses to customers’ phones, for example, or to prepare marketing reports on how many subscribers visit a city’s football stadium – and what kinds of apps they use during the game.

More...


Most Recent Related Stories...


University of NC board votes to close poverty center amid protests

U of North CarolinaNorth Carolina public university leaders have voted to kill an anti-poverty center headed by an outspoken...

Gunman kills seven, then self in Missouri house-to-house shooting spree

murder spree MissouriA gunman went house to house, fatally shooting seven people and wounding another in an overnight...

Leonard Nimoy, 'Star Trek's' Spock, dead at 83

Leonard NemoyLeonard Nimoy, probably best known as Mr. Spock on "Star Trek," has died. He was 83.The...

Net neutrality rules passed by US regulator

FCC regulates InternetNew rules on how the internet should be governed have been approved by the Federal Communications...
 
America's # 1 Enemy
Tee Shirt
& Help Support TvNewsLIES.org!
TVNL Tee Shirt
 
TVNL TOTE BAG
Conserve our Planet
& Help Support TvNewsLIES.org!
 
Get your 9/11 & Media
Deception Dollars
& Help Support TvNewsLIES.org!
 
The Loaded Deck
The First & the Best!
The Media & Bush Admin Exposed!